On-Page SEO Essentials

Key Takeaways

  • Title tags and meta descriptions influence click-through rate, not just rankings.
  • One clear H1 per page, with a logical H2/H3 structure, helps both readers and search engines.
  • Internal links pass authority between your own pages — link to relevant related content whenever it's genuinely useful.

Title Tags That Earn Clicks

Write titles for the human scanning results, not just the algorithm — a clear benefit or number often outperforms a keyword-stuffed title.

Structuring Content With Headings

Use a single H1 for the page title, then H2s for major sections and H3s for sub-points — this outline doubles as a readability aid.

Internal Linking

Link out to other relevant pages on your site using descriptive anchor text — this helps readers and spreads ranking authority internally.

Published — Last updated

Min Khant

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